Club Week & Interbrand

I know, I know. So the title could be a bit more creative...but alas, my creative juices have been drained. I feel like the Day in the Life blog hasn't been getting enough love, so that means an update!

So here's what YMA's been up to lately.

This past Friday, a few members of the execs (yours truly included! :D) were able to go to Interbrand, a global branding consultancy with an office in downtown Toronto, for their Digital Day. What is it, you may ask? Well, from what I gathered, "Digital Day" is a seminar that's hosted in all of Interbrand's global offices that basically tries to gauge the market's digital needs and consumer POVs. We were invited to be the consumer experts of social media and to basically answer any consumer questions that dealt with digital media. Overall, I think we all learned a lot about brand consulting, as well as had a lot of fun at the same time. I mean, what more could we ask for? A few of us were even presented as consumer examples, and were labelled with stickers! Bragging rights, anyone?

Next, I'd like to draw all you lovely readers' attention to the main point of this post. CLUB WEEK!

Who: York Marketing Association!
What: Club Week! Sign up to be a member for only $20, and you will get a lovely prize in return, as well as great and fun events year round!
When: September 21-23
Where: Schulich basement! Look for the bright red tshirts and awesome posters with YMA all over it!
Why: Because YMA's awesome, and we want YOU to join in on the awesome-ness!

This year's theme is SUPERHEROES! Check out our video for a more clear understanding. I mean, if a picture's worth a thousand words, then imagine how much a video would be worth!

SEE YOU ALL THERE!

3 comments:

Sonia said...

Yay for bragging rights!!
Re: "The credit card journey of Karen"

Digital Day was amazing - we really got a firsthand look at "real world" brainstorming sessions, and had people not only listen to our ideas, but also include them in their pitches!

Karen said...

AND THEY MADE NOTES!!!

Nikita Raja said...

Well said girls! Digital Day was a memorable experience indeed!

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